Hi, I’m Gio Carrillo

Senior Graphic Designer
Brand, Digital & Creative Leadership

 

I believe design should do more than look good — it should communicate clearly, support the brand and create real impact.‍ ‍

IN SHORT:

  • Brand-led creative

  • Campaign design

  • Digital & multi-channel design

  • Art direction & visual consistency

 

Over the years, I’ve built my career across agency, freelance and in-house environments, working with retail, luxury and FMCG brands.

I love design that feels both beautiful and purposeful.
For me, strong creative work is never just about making something look good — it’s about translating ideas into clear visual communication that connects with people, supports the brand and works in the real world.

Outside of client and in-house work, I’ve also explored personal creative projects and product-led branding, which continue to shape my perspective as a designer.

My experience sits at the intersection of brand, creative thinking and execution — from shaping concepts to delivering cohesive, high-quality design across multiple touchpoints.

I enjoy being involved in the full process, from concept development through to final execution, always with a strong focus on consistency, detail and commercial impact. rawn to work that sits at the intersection of creativity, strategy and practical execution — where design needs to be visually strong, thoughtfully crafted and aligned with a bigger purpose.

 

Featured Project

Ludique Collection

I explored product presentation,
visual identity and brand expression through a refined and minimal
design language.